ai – This is the native file format of Adobe Illustrator, the most popular software for creating and editing vector graphics. That’s not the case when working with vectors since they can scale to any size. Therefore, when creating raster files, you’ll need to consider possible uses of the design and how big the dimensions need to be. However, if you were to save a logo in raster format, the logo design would lose sharpness any time it’s enlarged beyond its original dimensions (like designing for a large print). For example, you can use a vector logo on anything from a business card to large displays like a billboard, and it will look sharp, with no degradation or pixelation. When used in the appropriate situation, vectors provide outstanding versatility and a quality image. On the other hand, raster graphics are better for working with photos and complex images.

For example, vectors are ideal for creating quality logos, illustrations, characters, business cards, packaging, print ads, and more. While vectors offer a few distinct advantages over raster images, there are specific situations for a graphic designer to use each. To learn more about the differences, please see Raster vs. In contrast, vectors can scale up, so there’s no need for large files. For example, a raster or bitmap file for printing at a large size must include millions of pixels to present a clear image with no pixelation. In some cases, vectors also allow you to use smaller file sizes.

List two file formats for pictures